Tuesday, April 30, 2013

WPL Wins a MLA Public Relations Award: 1st PLace in Social Media Category

          Rezarta Reso, Dorrie Karlin, Jillian Parson, Priya Subramanian, and Pingsheng Chen

Congratulations to the creative and hard working staff of the Worcester Public Library for winning the first place in social media category of Massachusetts Library Association (MLA) Public Relations Awards.  MLA presented the 21th biennial awards at the Association’s Annual Conference at Hyatt Regency in Cambridge, Massachusetts on April 25th, 2013.  Social media category winners were chosen by a panel of independent judges from the public relations, press, and library fields.  Evaluation criteria included creativity, functionality, and usage.

This is a biennial contest held by the Massachusetts Library Association, coordinated by their P.R. committee. We submitted an entry this year because we’re very proud of the work we’ve done this year with social media. Through the creation of an “e-group,” we’ve dramatically increased our online presence. We use Facebook as our hub, but we use a variety of other social media platforms, including Pinterest, Twitter, and GooglePlus, in order to reach as many patrons as possible and to ensure that everyone who wants to can access information about the library. We feel incredibly honored to have received this award!

The E-Group (Electronic Resources Group) is led by Pingsheng Chen, E-Resources Librarian with librarians selected from adult reference Priya Subramanian and Jillian Parson and from youth services, Dorrie Karlin and Rezarta Reso. 

Email Ping with any questions.

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